flack — English Dictionary

flack
Word-form referencesflak
Pronunciations
  • /flæk/

Verb

  1. To flutter; palpitate.

    Usage
    • Intransitive
    • Obsolete
  2. To hang loosely; flag.

    Usage
    • UK usage
    • dialectal
    • Intransitive
  3. To beat by flapping.

    Usage
    • UK usage
    • dialectal
    • Transitive

Noun

  1. A publicist, a publicity agent.

    Usage
    • Canada
    • US usage
    Examples
    More examples (1)

    Edward Bernay, who was a consultant to the US Delegation to the Versailles Peace Conference which terminated the first World War (and who finally wound up as a flack for the United Fruit Company in Latin America), believed that propaganda and its covert marketing could effectively alter the will of the American public.

    Thought you were flack," she said. "I'm not flack." "All right, P.R., a reporter, a novelist."

    More examples (1)

    In July, Nick Clegg, a former Deputy Prime Minister of the U.K. who is now a top flack at Facebook, published a piece on AdAge.com and on the company’s official blog titled “Facebook Does Not Benefit from Hate,” in which he wrote, “There is no incentive for us to do anything but remove it.”

    And he [Ben Shapiro] called Stephen K. Bannon, the onetime chief strategist for Mr. Trump, a former “P.R. flack for Jeffrey Epstein.”

Verb

  1. To publicise, to promote.

    Usage
    • Canada
    • US usage
    Examples

    [..] he told funny stories about his early days in the theater district, flacking shows up and down the street, but Klara wasn’t listening.

Noun

  1. a slick spokesperson who can turn any criticism to the advantage of their employer

  2. intense adverse criticism

    Examples

    Clinton directed his fire at the Republican Party

    the government has come under attack

    More examples (1)

    don't give me any flak

  3. artillery designed to shoot upward at airplanes

    Broader terms
Word forms
flacksflackingflackedflackedflacks

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